Think globally, act locally" strategic alliances andjoint ventures in today's globalization climate, the caseof automotive sector and investigation of OYAK-RENAULT in Turkey
Başlık çevirisi mevcut değil.
- Tez No: 645537
- Danışmanlar: DR. CHRİSTOS APOSTOLAKİS
- Tez Türü: Yüksek Lisans
- Konular: İşletme, Çalışma Ekonomisi ve Endüstri İlişkileri, Business Administration, Labour Economics and Industrial Relations
- Anahtar Kelimeler: Belirtilmemiş.
- Yıl: 2017
- Dil: İngilizce
- Üniversite: Bournemouth Unıversıty
- Enstitü: Yurtdışı Enstitü
- Ana Bilim Dalı: Belirtilmemiş.
- Bilim Dalı: Belirtilmemiş.
- Sayfa Sayısı: Belirtilmemiş.
Özet
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Özet (Çeviri)
Nowadays, the importance of globalization means that it allows countries to benefit from economic synergy and collaborate in handling political, economic and social challenges. This research was undertaken with the intention of understanding today's globalization climate from its impacts on strategic alliances and joint ventures aspect which might be expected to more prevalent in the future's globalized business climate. As the research is an explanatory story into both past and future, it neccessitated expert academicians related with the topic, current managers and experinced executives from the industry, were asked to contribute. The literature review is presented to identify academic data and research related with the topic with following review of the existing globalization, strategic alliances and joint ventures avaliable was performed by the internet and books. From the literature review, applicable questions were originated and eight participants determined for the interviews. These participants were: Economy director of SETA Foundation for Political, Economic and Social Research, three board members of the Authorized Automobile Dealers Association including the president of the association, four executive managers from Oyak-Renault Automotive Fabrikalari Anonim Sirketi (The joint venture company) which used as a case study in the research from Turkey, including the vice chairman of the joint venture company. The research was based on interpretivist philosophy and it adopted with an inductive approach by applying a qualitative research strategy. The research found that developing (low-cost production) countries has been crucial in the development process of globalization, the mainstream preference of global automotive companies' was middle east in which the mostly preffered country was Turkey. This preference indicated from many aspects why Renault chose Turkey as a part of its internationalization process. This preference for that the stability of Turkey towards other alternatives for automotive industry and another aspect of the Renault was that Oyak-Group was the one in the market which was strong in terms of capital, human resources, knowledge and public affairs. The reasons identified by evaluating OyakRenault externally and internally in specific to automotive industry of Turkey. Key words; Globalization, Business, Strategic Alliances, Joint Ventures, Partnerships, Automotive Industry, Sustainability